About GSPANN We work in an exploding market of retail and e-commerce. We have served as a trusted business partner for some of the world’s most respected brands. We’ve worked with more than 200 organizations and have served as a trusted business partner for some of the world’s most respected brands. Our solutions have the businesses create custom-designed technology platforms, which have transformed the way our clients connect with their employees, partners, and customers. GSPANN is headquartered in Milpitas, CA with satellite offices around the world. To know more about GSPANN, visit our website www.gspann.com Or connect on social media platforms: LinkedIn, Twitter and Facebook.
Title: Digital Marketing Director Duration: Permanent/Full Time Location: Milpitas, CA
Your Responsibilities Will Include
Serving as the lead Solution/Technical Architect and subject matter expert for customer experience & marketing data solutions during Request for Proposal (RFP), Discovery, and Build projects.
Interfacing with client’s technical and business teams to gather business requirements to define technical architecture for customer experience & marketing data solutions.
Involving other domain-specific SME’s to support solution design.
Engaging in technical resource planning and level-of-effort estimation to support project scoping, pricing, and planning.
Proposing designed solutions to client technical and business teams.
Providing technical oversight of technical team members.
Build, plan and implement the overall digital marketing strategy
Job Requirements
At least 10+ years of experience as a Digital Marketing Consultant with broad expertise in leading solution building and implementation of Digital Marketing initiatives
8-10 years of experience in developing and implementing digital marketing strategies
5+ years of hands-on experience with Tag management, SEO, Google or Adobe Analytics, Campaign Management and CRM software
5+ years of experience with CDP, Customer Analytics and Loyalty solutioning and implementation
Strong understanding of how all current digital marketing channels function
Good knowledge and experience on how to build personalization journeys across channels
Basic knowledge of web design procedures
Critical thinker and problem-solving skills with a deep sense of ownership and pride in your performance and its impact on company’s success
Self-driven with excellent analytical and project management skills
Strong team management and communication (written and verbal) skills.
Working at GSPANN GSPANN is a diverse, prosperous, and rewarding place to work. We provide competitive benefits, educational assistance, and career growth opportunities to our employees. Every employee is valued for their talent and contribution. Working with us will give you an opportunity to work globally with some of the best brands in the industry. The company does and will take an affirmative action to employ and advance in the employment of individuals with disabilities and protected veterans, and to treat qualified individuals without discrimination based on their physical or mental disability status. GSPANN is an equal opportunity employer for minorities/females/veterans/disability.
