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Diamond Systems (www.diamondsystems.com) is a US-based manufacturer of embedded computer boards with global manufacturing and sales located in Sunnyvale, California. We are seeking Marketing Specialist with experience in electronics or IT related industry with good knowledge in manufacturing field.
Marketing Responsibilities:
Manage and implement marketing and promotional activities, including website, email, advertising, social media, white papers, articles, press releases, trade shows, sales conferences, webinars, lead generation, giveaways, and channel partner coop marketing programs.
Support new product introduction with the creation of user manuals, datasheets, web pages, sales training materials, and product pricing and positioning.
Management of creative activities and service providers in support of marketing and sales efforts, including graphic designers, web designers, video producers, and technical writers
Develop and maintain relations with industry media
Support coop marketing activities with industry partners and sales channel partners
Product photography
Maintain the company’s marketing / advertising / promotional assets, including graphics, trade show materials, and product demos
Qualifications:
Demonstrated experience in successfully entering new markets, defining new successful products and programs, and achieving visibility in the media.
Experience drafting articles and press releases in a related field.
Superior interpersonal and communications skills
Highly organized and skilled in time management, adaptable to changing priorities and deadlines
Demonstrated ability to plan and execute successful marketing and promotional activities
Expert level Microsoft Word, Excel, PowerPoint
Demonstrated hands-on managerial style
Corporate marketing experience
Technical background with personal computer hardware / software or embedded systems preferred
International business experience preferred
Marketing experience with a Hardware or Embedded Systems company preferred.
