Senior Marketing Associate, Rosetta Stone Consumer

Senior Marketing Associate, Rosetta Stone Consumer

15 Oct 2024
California, San francisco bay area 00000 San francisco bay area USA

Senior Marketing Associate, Rosetta Stone Consumer

IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a full-time Senior Marketing Associate to support global consumer marketing efforts for Rosetta Stone, the premier language learning solution.

In this role, you will play an essential role in our consumer marketing efforts, developing creative and compelling marketing campaigns and collateral to drive awareness and conversion. In addition to working cross-functionally with our team to support the US consumer business, you will help support our international growth and localization efforts. The ideal candidate is creative, proactive, a strong writer and communicator, organized, and passionate about our mission to improve learning experiences for everyone.

WHAT YOU'LL BE DOING

Write and develop marketing content, including but not limited to: messaging and positioning documents, emails, web copy, promotional materials, and more

Collaborate with the Marketing team to devise creative ways to reach potential customers and to deepen our engagement with existing users

Work with colleagues from various teams, including product managers and graphic designers, to coordinate and implement projects from start to finish

Supporting international growth and localization efforts by partnering with in-country experts to create localized content and promotions

Coordinate messaging and communication for promotions and product launches, both in the US and internationally

WHAT WE'RE LOOKING FOR

BA/BS degree

5-7 years of solid marketing experience in a professional environment

Strategic thinking: You are able to consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with company needs and values

Written communication: You are an exceptional writer and know how to make every word count

Interpersonal skills: You’re a team player, have excellent interpersonal skills, and the ability to work effectively with people at all levels

International mindset: You have an interest in learning about other countries and cultures to support growth in the US and internationally

You get things done: You’re a self starter, detail-oriented, organized, resourceful, can manage projects from start to finish and juggle multiple deadlines

Experience with Google Docs, Sheets, and Slides

Our salary ranges are determined by role, level, and location. The base salary range for this full-time position is $85,000 to $105,000 + benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

ABOUT IXL LEARNING

IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:

1 in 4 students in the United States uses IXL.com

Rosetta Stone provides an immersive learning experience for 25 languages

Wyzant is the nation's largest community of tutors, covering 300+ subjects

Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources

Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.

At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.

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