Description We are seeking a Web Content Writer to join our team in HIGHLANDS RANCH, Colorado. In this role, you will be a critical part of our creative team, focusing on the production of effective copy for customer communications and interactions across a variety of digital and offline platforms. This role offers a long term contract employment opportunity.Responsibilities: Craft engaging, persona-centered content for various digital and offline platforms including print communications, email, websites, and customer service scripts. Utilize customer insights, keyword research, and messaging themes to plan effective content. Collaborate with a diverse range of stakeholders to understand requirements and create content for communications and interactions. Apply principles of behavioral science to develop content that positively influences customer behavior. Ensure timely delivery of high-quality work to meet agreed deadlines. Review, edit, and proo content to ensure accuracy, clarity, and consistency. Maintain brand voice and tone across all content and communication channels. Work with marketing teams to publish content within the content management systems. Implement SEO best practices, including keyword research and content optimization. Develop and implement methods to measure the impact of content on customer behavior and engagement. Use analytics tools to measure the performance of content and make data-driven decisions to enhance effectiveness. Requirements Proficiency in Assertion Markup Language Experience with Content Management System (CMS) Knowledge of database management Proven experience in creating editorial content Familiarity with EO/IR systems Ability to create engaging advertisements Strong understanding of AP Style writing Experience in blogging and creating brand awareness Knowledge of design controls Excellent written and verbal communication skills Ability to work independently and in a team Strong research skills and attention to detail Ability to meet deadlines and manage multiple tasks simultaneously Creative thinking and problem-solving skills Bachelor's degree in English, Communications, Journalism, or related field is preferred. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
