About the RoleKaizen CPAs + Advisors is seeking a creative and motivated Digital Media Specialist Intern to help strengthen the digital presence of Kaizen and Your Payroll Department (YPD) through strategic social media management, podcast production, and online engagement.This part-time internship (approximately 15–20 hours per week) provides hands-on experience for school credit and the opportunity to build your professional portfolio while contributing to real-world marketing initiatives. The internship also offers the potential for full-time employment upon graduation, based on mutual interest and fit.What You’ll DoAs a Digital Media Specialist Intern, you’ll play a key role in shaping Kaizen’s and YPD’s digital presence. Your responsibilities will include:Social Media ManagementManage Kaizen & YPD social media platforms (LinkedIn, Facebook, Instagram, YouTube, and potentially TikTok).Plan, create, edit, and schedule posts that align with company goals, campaigns, and seasonal themes.Adapt blog content into engaging, platform-appropriate formats for social media distribution.Track and grow engagement, followers, and reach across all platforms using analytics and reporting tools.Personalize and distribute relevant posts to leadership’s personal accounts.Podcast & Video ProductionEdit, optimize, and publish podcast episodes: Money Shift Podcast (bi-weekly) and Blood, Sweat & Business Podcast (monthly).Manage Kaizen’s YouTube channel, including SEO tagging, thumbnails, descriptions, and overall quality improvements.Campaigns & Reputation ManagementExecute quarterly Google Review campaigns to strengthen Kaizen’s online reputation.Support promotion of conferences, classes, and speaking engagements before, during, and after each event.Manage event and holiday posts, including pre-event announcements, live coverage, and post-event recaps.Website & Visual ContentPrepare and edit new hire photos for website and social media “Welcome” posts.Maintain the Team Page with current staff information and professional images.Ensure all visual and written content reflects Kaizen’s brand identity and tone.Strategy & CollaborationCollaborate with internal teams to align digital strategies with company initiatives and events.Provide insights and recommendations based on analytics and performance reports.Stay current on social media trends and digital best practices to continually improve results.
