 B2B Social Media Manager - Foodservice Media PortfolioAbout the RoleAre you an energetic and creative B2B Social Media Manager? We're looking for someone like you to drive our organic social media platforms for our Foodservice media portfolio. You'll be working with exciting brands like Nation's Restaurant News, Restaurant Business, Restaurant Hospitality, Foodservice Director, CSP, and Supermarket News.As our Social Media Manager, you'll develop, produce, and deploy organic social media campaigns. Your goal? To boost awareness, engagement, and growth for our brands' digital portfolios.What You'll DoSocial Media and Community Strategy & Execution (40%)Create social media content and engagement plans that align with each brand's unique business objectivesManage all social posting, tagging, re-sharing, and engagement across our platformsBuild and maintain social media calendars that support our business goals and KPIsTake charge of our brand social media accounts and social listening/distribution appsSet and track social media growth and engagement targets for each brandCover live and virtual events on social media, either on-site or remotelyInspire creativity in our team to exceed our social media growth goalsContent Marketing & ProductionWork closely with our Marketing and Brand leaders to create engaging social media assetsUse your skills in content development, copywriting, and video production to create standout contentApply your knowledge of SEO, keyword research, and Google Analytics to optimize our social media strategySet targets for content assets and report on their progress and ROI
