Marketing professional responsible for supporting the development and successful implementation of audience-specific tactics nationally and locally. Primary Accountabilities:  Support the translation of business strategies into actionable audience strategies and playbooks / toolkits for both national and local teams to implement strategies  Consume analytics from the SIP team of audience behaviors, trends, and competitive landscapes to inform strategy development.  Request / conduct targeted studies as required   Assist in preparing materials and reports for multicultural committee reviews and meetings.  Support training efforts for national and local teams.  Provide ongoing review and consultation to implementation teams to ensure audience strategies are effectively implemented in creative, core messaging, tailored messaging, all channels.  Track and report on audience strategy performance, identifying key insights for optimization.  Benefits eligible: Yes
Bonus eligible: Yes
The expected salary range for this role is $87,050-$108,810
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
