Global Market Development (GMD) Manager

Global Market Development (GMD) Manager

02 Aug 2024
Massachusetts, Boston, 02108 Boston USA

Global Market Development (GMD) Manager

Work ScheduleStandard (Mon-Fri)Environmental ConditionsOfficeJob DescriptionWhy Thermo Fisher Scientific?When you’re part of our team, you’ll do meaningful work that makes a positive impact on a global scale! Join colleagues who bring our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer.Position Summary:We are seeking a highly motivated and experienced Global Market Development (GMD) Manager to join our team. The GMD Manager will drive the go-to-market strategy, growth, and adoption of our GMP recombinant proteins' portfolio (REP). This role will be a pivotal one in helping establish Thermo Fisher Scientific as a leader for GMP REP. Recombinant proteins are an invaluable tool in facilitating the production, modification, and manipulation of cells to achieve therapeutic outcomes, making them a critical component of the development of cell-based therapies.Key Responsibilities:

Develop, implement, and measure strategic marketing plans and tactics globally using a customer-centric approach, helping to drive awareness, consideration, and purchase.

Conduct detailed analyses of customer segments, competitor activity, business trends, and market opportunities.

Ensure alignment with business strategy and goals as defined by the business leadership team.

Develop launch strategy and implement new product introductions to achieve revenue goals.

Drive incorporation of the product portfolio into broader cell therapy workflows and customer journeys

Optimize and develop engaging digital marketing content, including web, video, social media, programmatic display, paid search, and email automation.

Lead participation in key industry and company-organized conferences, webinars, and virtual events, finding opportunities to showcase products and data

Collaborate with commercial and regional colleagues to ensure sales enablement effectiveness.

Develop sales training and customer education material in collaboration with product management, R&D, and commercial teams.

Oversee the annual budget, campaign reporting, and lead generation funnels driven by marketing activities.

Act as a brand ambassador, upholding and communicating our multi-brand strategy in all aspects of our marketing programs.

Qualifications:

Bachelor’s degree in Biology, Biochemistry, Cell Biology OR business, marketing, engineering or a related field with experience in life sciences, biotechnology, or biopharma sectors. M.S, Ph.D., or MBA is preferred.

Over 5 years of experience in developing marketing strategies and implementing marketing plans that drive demand for instruments, reagents, or consumables in the life sciences market, preferably in cell therapy development and manufacturing markets. Experience in recombinant proteins' market, customer, and competitor landscape is a strong plus.

Demonstrated ability developing strategic go-to-market plans to drive global adoption of new products and services.

Proficiency in digital marketing with validated campaigns in display advertising, search engine marketing and optimization, social, video, and automation approaches.

-Excellent verbal and written communication skills, comfortable interacting with internal and external audiences, strong interpersonal and relationship-building skills

Ability to work in a highly matrixed organization as a collaborative partner who can influence across functional teams and geographies

Ability to translate performance metrics into impactful business decisions

Analytical thinking abilities to identify/resolve problems and ensure continuous improvement in process and results

Ability to drive projects to completion on time with a consistent track record of prioritizing and leading multiple projects in a fast-paced environment

Willingness to travel (25%).

The estimated salary for this position is $103,000-$135,000This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

A choice of national medical and dental plans, and a national vision plan, including health incentive programs

Employee assistance and family support programs, including commuter benefits and tuition reimbursement

At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in alignment with internal policy

Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewardsCompensation and BenefitsThe salary range estimated for this position based in New Jersey is $103,100.00–$135,000.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

A choice of national medical and dental plans, and a national vision plan, including health incentive programs

Employee assistance and family support programs, including commuter benefits and tuition reimbursement

At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewardsThermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.

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