As Digital Solutions and Automation Specialist you will be hands on, business-focused, applying AI, automation, and digital technologies to real world marketing, sales, and training challenges. You will focus on designing AI-driven workflows, automations, and digital experiences that improve lead generation, customer engagement, sales enablement, and training delivery.  Core ResponsibilitiesDesign and build AI-driven workflows and automation solutions for marketing, sales, and training operations.Identify process gaps and operational inefficiencies, then develop scalable solutions to improve efficiency and user experience.Evaluate where automation creates value versus where human interaction is more effective.Use data, reporting, and user feedback to improve workflows over time. Enable AI-driven lead generation and customer engagement initiatives.Automate marketing workflows including lead routing, campaign follow-up, segmentation, and reporting.Improve marketing campaign execution and digital customer engagement. Identify opportunities to improve responsiveness, scalability, and personalization through AI and automation. Work directly with sales teams, distribution partners, contractors, and customers to understand workflow challenges and business needs. Gather feedback, identify process breakdowns, and recommend practical digital solutions.Act as a bridge between business teams and digital capabilities.create scalable digital learning and enablement experiences.Enhance LMS, sales enablement, and customer engagement platforms.Track engagement metrics, KPIs, and user adoption trends.Define business requirements and support roadmap development for digital solutions. Develop insights and recommendations using business data and analytics. 
