Social Media Specialist

Social Media Specialist

08 May 2025
Minnesota, Mendotaheights 00000 Mendotaheights USA

Social Media Specialist

The Social Media Specialist  will assist in the development and implementation of Dungarvin’s recruiting marketing strategy, specifically building brand awareness through social media strategies that drive both consumer and candidate interest in working for our mission-driven organization. To do this, you will be responsible for creating content (written, video and graphics, etc.) that can be easily used for internal and external communications as well as for the purpose of social media. Social Media & Content Specialist – Key ResponsibilitiesDesign eye-catching content across recruiting platforms (Indeed, Glassdoor), digital ads, and social media using Adobe Creative Suite and Microsoft Office tools, aligned with Dungarvin’s brand.Create and publish organic and paid posts across Facebook, Instagram, LinkedIn, YouTube, TikTok, and the company website to grow and engage audiences.Collaborate with teams to develop timely, strategic social media content and campaigns around key topics and events.Support the Communications Manager in shaping quarterly and annual social media strategy.Track trends and analyze performance using tools like Sprout Social and Meta Business Suite to inform strategy and content.Plan and schedule evergreen and campaign-specific content across all channels, including recruitment ads.Maintain an editorial calendar to ensure consistent, strategic posting.Monitor online conversations, engage with audiences, and coordinate brand-appropriate responses with internal teams.Define KPIs, analyze monthly performance, and deliver actionable insights.Develop creative internal and external messaging using video, testimonials, and executive voice content.Partner with leadership to manage brand reputation, promotions, and communications during acquisitions or company updates.

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