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General Mills is seeking a Senior Associate Brand Management Consultant to work on a wide portfolio of brands on an as needed project basis. This is a CONTRACT position. Project assignments can usually last 3-6 months at a time. Project work scope will vary in experiences covering project management, analytics, P.and.L accountability, customer/channel strategy development/execution, brand strategy development/execution, product management, and leading cross functional teams. Create purpose-driven brand/channel strategies for high priority brands that drive sustainable brand growth and deliver financial forecast (RNS .and. Profit) Lead strategy execution of brand building, innovation, and/or business model ideas for to close gap to financial and volume targets in collaboration with cross-functional teams Understand consumer and work with Consumer Insights team on deep dive business analysis to identify innovative business opportunities Collaborate with experts across 4Ps to assess and evaluate solutions, orchestrate annual plan, and ensure execution across 4Ps is consistent with brand foundation Lead commercialization of product initiatives that deliver annual brand plan Provide tactical input and develop initial recommendation on all strategies across the 4Ps Partner with Sales to create compelling stories to profitably win with key customers MINIMUM REQUIREMENTS Bachelor's degree and 5+ years of work/internship experience Background in: CPG Brand Marketing, Finance, Sales, Consulting or other leadership development program experience (industry agnostic) Large, matrixed organization experience Skills - Financial acumen, strategy, leadership PREFERRED REQUIREMENTS MBA Experience as an Associate Brand Manager or similar role Strong analytic ability to translate data into meaningful insights and action Ability to strategically choose levers to balance short-term commitments and long-term brand health Understand P.and.L mechanics and how to impact topline and bottom-line drivers Ability to identify and evaluate brand building ideas across 4Ps and make connections across other brands in portfolio Ability to determine how to use 4Ps to achieve brand strategy and goals Demonstrate comfort and capability with brands in all stages of growth Ability to work onsite at the Minneapolis Headquarters General Mills is an Equal Employment Opportunity Employer. Women, minorities, veterans and individuals with disabilities are encouraged to apply to any General Mills employment opportunities. Employer's Job# 11944 Please visit job URL for more information about this opening and to view EOE statement.
