Apply Now For The Content Writing Coordinator Position!
Are you an outdoor enthusiast? Passionate about seeking adventure? Do you want to surround yourself with people who love what you love? ERIK’S Bike Board and Ski is the place for you!
ERIK’S has a fantastic employee purchase program, we have long-term growth opportunities, competitive wages and a comprehensive insurance package that includes: Medical, Dental, Short/Long Term Disability, Life, and 401(k).
Ready to start your new adventure? APPLY NOW!
Apply Now For The Content Writing Coordinator Position!
Summary
Erik's Bike Shop, Inc. is a renowned and trusted n0ame in the cycling industry, dedicated to providing the highest quality products and expert services to riders of all levels. As a Content Writing Coordinator, you will play a pivotal role in enhancing our brand's digital presence through strategic content creation focused on Search Engine Optimization (SEO). Your primary responsibility will be to develop and implement an SEO-driven content strategy across various web platforms to increase our visibility online and drive traffic to our website.
Key Responsibilities:
-Develop, create, and manage SEO-focused content for our communication platforms, including ERIK'S blog, website, Facebook, Instagram, LinkedIn, and YouTube, to improve our search engine rankings and online visibility.
-Write, edit, and proofread content, incorporating SEO best practices to optimize all digital content, including website copy, blog posts, social media updates, and video descriptions.
-Partner with Digital marketing Specialist to monitor and analyze website traffic and user engagement metrics to identify trends, measure the effectiveness of SEO content, and adjust strategies accordingly.
-Stay up to date with the latest SEO, social media, and digital marketing trends and technologies, applying this knowledge to our content strategy to keep ahead of industry shifts.
-Liaise with Content Team to ensure brand consistency and to integrate product and service knowledge into content creation, enhancing our overall marketing strategy.
-Collaborate with the marketing team to develop and execute social media campaigns that align with SEO strategies, enhancing both social media engagement and search rankings.
Required Qualifications:
-Excellent writing, editing, and communication skills, with the ability to produce content that is both engaging and optimized for search engines.
-Ability to work independently and as part of a team, with a proactive approach to collaboration and project management.
-Creative mindset with a strong attention to detail, ensuring all content is on-brand and consistent in quality and tone.
Preferred Qualifications:
-Familiarity with CMS platforms (e.g., WordPress) and the ability to navigate and publish content within these systems.
-Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) to create visually appealing content that complements SEO efforts.
-Knowledge of social media management tools (e.g., Hootsuite, Buffer) and strategies to maximize online engagement and support SEO objectives.
Working Conditions
-Work is typically performed in an office environment.
-Physical requirements include sitting for long periods of time, typing, use of general office equipment and occasional use of ladders and lifting up to 30 lbs.
Apply Now For The Content Writing Coordinator Position!
