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As an Integrated CampaignManager in North America, you will drive the development of key Integrated marketing campaigns and content around key verticals in the region GTM plan to drive demand generation, pipeline for Sales teams. You will work as the central point of contact for the strategy for all key vertical campaigns in orchestration with your fellow sales and marketing colleagues as well as building and gathering requirements to develop the full integrated marketing calendar for the North American GTM approach.
Similarly, you will be the key point of contact to localize all global campaigns following brand standards and best practices while bringing in the local perspective to best land the campaign in the North American geography. You will work to improve and tropicalize the performance and utilization of global campaigns where applicable.
The role will drive and coordinate all content development, webinars, events and a full set of campaign activities and assets to support the GTM push in coordination with the Infobip Product marketing, Sales, Content, Demand Generation teams as well as external agencies to drive maximum sales revenue and pipeline. You will work to improve and tropicalize the performance and utilization of global campaigns.
Key Responsibilities:The successful candidate must be a seasoned B2B Campaign Professionalwith key experience in driving marketing campaigns to drive sales revenue.
Plus, our North American offices have become Great Place to Work-Certified™