Company descriptionSpark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.OverviewResponsible for overseeing the flawless execution of the campaign operational process. Be a leader on the front lines of the digital advertising industry where technology is ever-changing.Responsibilities
Oversee TAAG Associate/Sr. Associate across offices, as needed, and support the media and creative teams to activate digital campaigns (display, video, social, mobile, and programmatic)
Co-lead strategic conversations with client and investment teams around technology integrations that can improve efficiency, range or quality of data, or support new media
Support Associate/Sr. Associate in the basic aspects of the trafficking process, including connecting placements to creatives, setting up consistent configurations, and collecting clean data.
Lead conversations with the media team on ways to work faster and smarter. Collaborate with fellow TAAG Managers on process to prevent errors, to ensure consistency, to create an efficient and lock-tight QA checklist
Collaborate with vendors on behalf of creative agencies when troubleshooting is required
Become a Subject Matter Expert on any number of technologies; keep yourself and the team up to date on the ever-evolving media landscape through regular research and participating in writing POVs
Share best practices across TAAG to improve our output and standardize our work
Manage verification process and ongoing optimization for campaigns on a regular basis based on client needs
Manage campaign activation process and ensure deadlines are met across Investment teams, creative agencies, and clients to ensure on time launch
Qualifications
A minimum of 3-5 years of experience in digital media (agency or publisher side)
BA/BS education preferred or commensurate experience
Ability to lead training and development
Experience leading and managing technology projects from ideation through completion
Experience planning and executing technology implementations
Ability to navigate and explain complex technical problems related to data and web technologies
Strong critical thinking and problem-solving skills
Solid written and verbal communication skill with ability to communicate/translate complex concepts to non-technical audience
Ability to effectively coach and develop junior colleagues
In depth, experience in various marketing technology solutions, including ad servers, rich media providers, tag management solutions, data management platforms, ad verification, etc.
Results oriented with strong independent and team project management and time management skills
Experienced proficiency with Microsoft office suite, especially with Excel and PowerPoint
Additional informationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.All your information will be kept confidential according to EEO guidelines.Compensation Range: 87,210 - 137,195 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/20/2025#LI-DR1
