Director, Retail Media Strategy & Partnerships

Director, Retail Media Strategy & Partnerships

19 Mar 2025
New York, New york city 00000 New york city USA

Director, Retail Media Strategy & Partnerships

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. OurDiversity, Equity and Inclusion (https://www.nbcuniversal.com/diversity-equity-inclusion) initiatives, coupled with ourCorporate Social Responsibility (https://www.nbcuniversal.com/csr) work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.NBCUniversal is seeking a Director to join the Advanced Advertising Strategy team to focus on forging offsite media partnerships with retail media networks. On this team, you will design strategies, business plans, forecasting, and modeling to drive growth and yield. This will involve evaluating partnership opportunities, tracking performance, and owning communication for executive leadership. In addition, you will own commercialization efforts and strategic partnerships in collaboration with Sales, Planning & Inventory, Product, Sales Enablement, and Finance teams and be responsible for providing subject matter expertise on the retail media (and adjacent) industry.Responsibilities

Identify, evaluate, and execute strategies for retail media, enabling rapid revenue growth in collaboration with sales leadership and senior stakeholders across NBCU departments and partner organizations.

Partner on go-to-market sales motion and how retail media partnerships & offerings fit into NBCU’s day-to-day business and suite of data solutions.

Evaluate potential partnerships and areas of opportunity to deliver important KPIs within NBCU.

Scale the monetization of new partnership & offerings by establishing the selling strategy and operationalizing end-to-end processes for new products & partnerships.

Coordinate technical integrations and data collaborations with key partners in the marketplace.

Monitor marketplace trends and extract insights across linear TV, CTV, retail media, and advanced advertising.

Maintain regular business reviews with workings groups across partnerships to track progress and evolve strategic initiatives.

Track revenue and other key metrics within retail media partnerships to maintain pulse on the business.

Collaborate with other internal groups to maintain consistency across marketplace insights readouts that go out to the company.

Routine deliverables to leadership teams to monitor partnership performance.

5+ years of experience, preferably in retail media, advanced advertising, measurement, or programmatic roles.

Familiarity with the larger digital ad sales and programmatic ecosystem. RMN or commerce marketplace experience a plus.

Collaboration is essential. You will need to be results driven. Leading tests on partnership initiatives and digging into data to extract insights and communicate results will be a large part of this role.

The ideal candidate will be proactive. Marketplace insights will require converging intel from multiple internal and external sources and framing NBCU’s positioning on a regular basis.

Exceptional executive presence and interpersonal skills.

Above average PowerPoint, Excel and data visualization skills are a requirement for this role. The willingness to learn and improve these skills is mandatory.

Additional Requirements:Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page (https://www.nbcunicareers.com/benefits) of the Careers website. Salary range: $135,000 - $160,000 (bonus and long-term incentive eligible)As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

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