Company DescriptionWith a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.OverviewThe Media Investment Supervisor focuses on media buying/investment initiatives and servicing our client in the creation, execution, and monitoring of integrated media plans to secure the best investment options in a variety of channels to maximize reach to targeted consumers. The ideal candidate for this position will be a thoughtful decision maker who loves data and has the proven ability to lead strategic buying initiatives.Responsibilities
Own tactical plan development, recommendation, building, and negotiations across their respective channels
Thorough knowledge of the principles of on/offline marketing and advertising as well as an understanding of media concepts and terms
Assist with the evaluation of media plans of alternative video including Programmatic, Data Driven Linear, CTV, Addressable, CTV, OTT, online video, video on demand (VOD), and cinema and National TV linear
Gather data to create reports including Rankers, Dimensions, overnights, etc.
Collaborate with key partners including Client Ops, Strategy, Analytics, and external agencies
Assist with deck writing, budget and channel allocation, and audience development
Analyze data to inform purchase and channel allocation and prepare post-buy documents
Screen content per client's guidelines & budget allocations
Oversee day-to-day campaign execution and is responsible for ensuring campaigns deliver on KPIs
Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities
Responsible for monthly draft billing: ensuring brand budgets are accurate, pulling billing reports, updating billing documents, sending billing documents out to internal team
Build strong relationships with internal and network counterparts and manage day to day relationships
Responsible for training, management, development, and mentorship of Associates/Sr. Associates
Qualifications
Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
3+ years of related media buying experience, previous team management experience is a plus
Extensive knowledge of Digital (Programmatic, Digital Video, etc) and National Video management (Broadcast TV, Data Driven Linear, Addressable TV), with expertise in driving innovation and measurable results
Needs in Prisma in platform experience
Programmatic knowledge a plus
Ability to work independently and collaboratively with diverse groups
Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet creative style
Willingness to learn and create solutions that challenge the status quo
Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions
Negotiation and influence skills – steeped in required industry, brand, and competitive knowledge
A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines
Strong attention to detail
Proven experience in effectively coaching and developing others
Additional InformationStarcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.All your information will be kept confidential according to EEO guidelines.Compensation Range: $70,000- $110,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/02/2024.
