The Opportunity This is a rare opportunity to join at the beginning. As our first Head of Insights & Analytics in North America, you will help build the insight and analytics foundation for BUBS in the US. You will connect consumer understanding, market intelligence and commercial data to the decisions that accelerate brand building and profitable growth. Working closely with Marketing, Sales, Finance and leadership teams in the US and Europe, you will have direct influence on how we understand consumers, prioritize investments and scale the business. What You'll Do Lead the US insights and analytics agenda for BUBS, focusing on the questions that matter most for growth. Bring together consumer, shopper, social, point-of-sale, retailer, e-commerce, financial and marketing data into one clear view of performance. Identify growth opportunities, emerging trends and the drivers behind consumer and commercial performance. Design and manage practical qualitative and quantitative research, including brand tracking, concept testing and campaign evaluation. Partner with Marketing, Sales and Finance to turn evidence into clear recommendations and business action. Develop concise dashboards, scorecards, forecasts and business-review materials for US and international leadership. Manage research, data and analytics partners and help build insight capability across the growing US team. 
