Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.About the Role:As a Product Marketing Manager focusing on Competitive Intelligence at Confluent, you will play a crucial role in shaping our product marketing strategies and enabling our sales teams by providing deep insights into market trends, competitor strategies, and customer needs within the data infrastructure space. Your work will directly influence product development, go-to-market strategies, ensuring our product positioning is compelling, differentiated, and effectively communicated to our target audiences.What You Will Do:
Competitive Intelligence : Conduct thorough market research and competitive analysis to identify trends, opportunities, and threats. Develop a comprehensive understanding of competitor products, pricing, marketing strategies, and sales tactics. Provide regular updates to internal stakeholders on market developments and recommend strategic responses.
Content Development : Craft compelling messaging and positioning documents that clearly differentiate our products in the market. Develop a range of marketing materials, including white papers, case studies, blog posts, and sales enablement tools, that articulate the value proposition of our solutions.
Cross-functional Collaboration : Work closely with product management, sales, and marketing teams to communicate competitive insights and develop strategies that effectively counter competitive threats. Provide training and support to sales teams, equipping them with the knowledge and tools to effectively compete in the marketplace.
Win/Loss Interviews : Conduct win/loss interviews with customers and prospects to gather insights on our competitive positioning, product strengths and weaknesses, and market opportunities for improvement. Utilize findings to inform and refine marketing and product strategies.
Performance Measurement : Monitor and report on the effectiveness of competitive strategies, making recommendations for continuous improvement.
What You Will Bring:
3+ years of experience in product marketing, competitive intelligence, or a similar role within the B2B SaaS, data infrastructure, or technology sector; or 2+ years of relevant experience in management consulting
Strong analytical skills, with the ability to translate complex data into actionable insights.
Excellent communication and presentation skills, capable of conveying complex information clearly and persuasively.
Thrive in cross-functional environments and can effectively collaborate with a wide range of stakeholders and teams.
Are incredibly organized and efficient—you take on complex projects and own them from start to finish
What Gives You an Edge:
Experience with Apache Kafka, data architecture, cloud services, or distributed systems
Data analytics skills with SQL, BigQuery and Tableau
Come As You AreAt Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.At Confluent, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including work history, education, professional experience, and location. This position has an annual estimated salary of $117,300 - $137,880, an annual bonus, and a competitive equity package. The actual pay may vary depending on your skills, qualifications, experience, and work location. In addition, Confluent offers a wide range of employee benefits. To learn more about our benefits click HERE (https://confluentbenefits.com/) .Click HERE to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.#LI-Remote
