The Director of First Impressions serves as the primary point of contact for visitors, guests, and callers at Sonic Automotive’s corporate office. This role is responsible for creating a welcoming and professional experience while managing front desk operations, coordinating visitor access, and supporting administrative activities across the organization. The Director of First Impressions plays a key role in representing the company’s culture and commitment to exceptional customer service.Job ResponsibilitiesReception & Guest ServicesAnswer and manage a multi-line telephone system, determine caller needs, and route calls to the appropriate department.Greet visitors in a timely, professional, and courteous manner.Determine visitor needs and coordinate with the appropriate department for visitor assistance or escort.Deliver a superior guest experience for all visitors to the corporate officeOffice Coordination & AdministrationOversee the visitor sign-in process and maintain established security proceduresMaintain conference room reservation schedules and support meeting coordination effortsProvide information and administrative assistance to internal departments as neededAssist with special projects and other administrative duties as assigned Professional RepresentationServe as a positive and professional representative of Sonic Automotive to visitors, vendors, and employeesMaintain a welcoming, organized, and professional reception areaSupport a culture of customer service excellence and teamwork throughout the organization