You will be responsible for delivering a consistent, and impactful external communications strategy aligned with Thungela’s corporate narrative and positioning.More of your responsibilities will include:Develop an overall corporate message architecture to unify messaging across channels.Implement the annual external communication plan to support business prioritiesWrite high-quality content, including press releases, speeches, newsletters, and digital platforms copyManage external communication channels, including media relations, social media, andcompany websitesStrengthen audience engagement and brand positioning through compelling digital content across platformsDesign and roll out a comprehensive digital content strategy across all major platforms.Maintain and regularly update the corporate website with timely, accurate contentCoordinate media outreach, leveraging key contacts and managing relationships to solicit media coverage, prioritising and qualifying opportunities in national and international wires, broadcast media, online/social media outlets and industry mediaIncrease online visibility and improve user experience through technical and content-based optimisationsExecute a targeted SEO strategy to improve organic search performance and website traffic.Use data insights to guide improvements and demonstrate the value of external and digital communication effortsProactively manage potential threats to Thungela’s reputation by monitoring and addressing emerging issuesAchieve consistent application of Thungela’s brand across all communications, locations, and touchpointsExpand Thungela’s digital footprint through planned content, targeted campaigns, and active engagementSupport major Thungela events and milestones with clear, coordinated public relations efforts.Deliver timely, accurate, and effective communications during emergencies and disruptions
