Summary:As an Automotive Sales Associate, you will play a key role in assisting customers with their vehicle purchase, providing information about available models, and ensuring a positive buying experience.Your enthusiasm for automobiles and excellent communication skills will contribute to the success of our sales department.Duties and Responsibilities:Generate and manage appointments from internet leads, referrals, walk-ins, and marketing campaigns.Assess customer needs, preferences, and provide tailored vehicle recommendations.Conduct thorough product demonstrations and test drives, highlighting features and benefits.Maintain comprehensive product knowledge across the dealership's inventory.Guide customers through the sales process up to vehicle selection, ensuring a smooth handoff to Finance and Sales Managers.Follow up with customers to foster repeat business and referrals.Meet or exceed monthly sales quotas and performance metrics.Utilize CRM tools effectively to track customer interactions and sales opportunities.Collaborate with team members to optimize sales strategies and customer satisfaction.Continuously update skills through training to enhance sales techniques and product knowledge.