Responsible for creating new referral sources.
Ensures strategic branding.
Promotes and motivates marketing and other key staff in referral and admission development.
Prepares and makes program presentations to agencies, prospective referral sources, local community officials and other influential key to the success of defined community liaisons programs.
Monitors referral/admission/discharge statistics and analysis to integrate required plan adjustments with marketing.
Ensure that administration maintain up to-date key account records including background, contact history, objectives, referral trends, etc.
Ability to develop an adequate knowledge of State, Federal and other regulatory requirements related to the facility.
Maintain up-to-date information, as needed, on specifically assigned competitors including pricing, census, product information, and marketing strategies.
Review Intake activity and daily to discuss adjustments as needed.
Monitor competitive activity and report to team members and leadership.
Participates in intradepartmental and interdepartmental activities directed at improving communication, coordination, and quality patient care.
Initiate census recovery plans as needed.
Maintain account list.
Establishes good rapport and communicates well with persons inquiring about facility services.
Provides customer services to referral sources.
Schedules and conducts trainings/in-service for department and referral source.
Other duties as needed.
