Every role at Trove Brands is critical to our successful functioning as a whole. Trove Brands is actively seeking a results-driven Digital Marketing Associate to join our International Marketing team.In this role, you'll be responsible for executing our digital marketing strategy, managing and optimizing email and paid advertising campaigns across multiple platforms to drive traffic, conversions, and revenue while maintaining strong ROAS (Return on Ad Spend).Your specific responsibilities as a part of Team Trove will include:Execute and optimize digital marketing strategies in partnership with International Marketing Manager.Drive DTC initiatives across SEO, email, paid ads, and conversion rate optimization (CRO) campaigns.Work cross-functionally to ensure seamless brand messaging and a cohesive online customer experience.Submit creative requests to the design team with clear success requirements.Conduct A/B testing and implement optimizations.Track and analyze campaign performance using KPIs and analytics tools.Maintain minimum target ROAS/CPAC across all platforms.Maintain regular stakeholder communication, delivering regular insights and reports.Stay current with paid advertising trends and developments.
