Marketing Lead

Marketing Lead

Vacancy expired!

Job Description

• Lead demand generation, content marketing, brand and product marketing initiatives
• Generate leads, measure MQLs, and assist sales with content and tools
• Execute integrated, multi-channel marketing campaigns to generate qualified leads
• Optimize marketing automation with lead scoring, persona management, and nurture campaigns
• Have a clear understanding of Signal Vine's platform, features, pricing, and implementation timeline
• Collaborate with colleagues on selling strategies and marketing information
• Provide product marketing guidance, messaging and support
• Manage a senior content marketing associate, marketing associate and a summer intern.

Qualifications

First of all, you are an accomplished marketing professional with a bachelor’s degreefrom an accredited, four-year institution and5-8years of SaaS marketing experience. Specifically, you should have:

• Willingness to work in afast-pacedstartup
• Experience with marketing automation, inbound and outbound lead generation
• Track record of successfully executed campaigns and demonstrated success in previous marketing roles
• Experience working with marketing automation and Salesforce
• Successful SaaS sales experience in education technology

Additionally, during our interview, our goal will be to learn more about you and yours will be to showcase your:

• Excellent communication presentation, and interpersonal
• Excellent time management and organizational skills

Additional Information

Part of the growing education technology presence in Alexandria, VA, we are located just down the road from Amazon HQ2. We’ve been recognized as one of DC’s most enviable offices by DC Inno and we offer a rewarding culture that promotes teamwork, growth, and enjoying our day to day roles. Our high growth business provides employees with a great opportunity to grow in their careers.

• Competitive salary with individual commission structure
• Medical (employer paid), dental, and vision insurance plans
• 401(k) plan with company match
• Generous paid time-off and holiday schedule with additional floating holidays
• Casual office attire and pet-friendly office

Come join us as we build an exciting company that sits at the intersection of education and cutting-edge, AI-backed technology.