Product Marketing Manager

Product Marketing Manager

12 Dec 2024
California, Campbell, 95008 Campbell USA

Product Marketing Manager

About the Team - Marketing:The marketing team promotes Mirantis and our commercial offerings to prospects, customers, and the wider community to create brand awareness, support product-led growth, generate leads, and foster customer loyalty. We also promote open source projects that we lead or contribute to in order to help increase community engagement and adoption.The product marketing team focuses on three primary solution categories: container solutions, cloud native virtualization, and multicluster management.You will work with some of the brightest innovators in the cloud native ecosystem, helping to promote cutting-edge solutions and technologies in a fast-growing market, where we serve hundreds of customers, including ⅓ of Fortune 100 companiesYou will be part of the only independent company recognized by both Gartner and Omdia in 2024 as one of the world’s leading providers of enterprise container management solutions, and the only leading vendor committed to delivering truly open and flexible solutions based on open source technologies You will work in an engineering-driven company that has a strong history of open source leadership as a founding member and top contributor to OpenStack and an industry-respected pedigree as pioneers in containerization with heritage in Docker Enterprise.You will have the opportunity to take Mirantis training course(s) in cloud native technologies.You will have the opportunity to collaborate in an agile, creative, and data-driven marketing team, with the freedom to pursue your own ideas. Here are some of the tools we use: Atlassian Jira, Google Workspace, Pardot, Salesforce, Storyblok, WrikeWhat you’ll be doing:Take ownership of product marketing for one or more products, collaborating closely with the appropriate product managers and other stakeholders to stay up-to-date with the latest changesWork with product management and other stakeholders to prepare materials for product launches and releases, including website content, datasheets, blogs, whitepapers, presentations, videos, emails, etc.Work with product management and other stakeholders to prepare user-centric materials for product-led growth, such as tutorials, guides, videos, etc.Work with product management, sales, and other stakeholders to prepare sales enablement materials, including messaging, presentations, FAQs, sales playbooks, competitive analyses, conversation guides, etc. Organize and present sales enablement activities as needed.Work with the demand generation team to help create and/or review content as needed for campaigns, including webinar abstracts, landing pages, emails, social posts, eBooks, infographics, tutorials, etc.Work with stakeholders in the sales and/or customer success teams to create and publish case studies, including customer outreach, information gathering, content creation, content approval, and legal release. Case studies may include website content, collateral, press releases, and/or other forms of content.Assist with PR/AR activities as needed, such as press release content, bylines, customer outreach, research, etc.Work with Mirantis Open Source Program Office as needed to assist with materials and/or promotional activities related to open source projects that Mirantis leads or contributes toCreate and/or review event-related materials, such as website content, handouts, signage, event messaging, partner activities, emails, social posts, etc.Assist with partner marketing content and activities as needed, such as website content, partner portal content, press releases, collateral, speaking proposals, webinars, etc.Assist with other marketing activities as needed.

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