VidCon is the largest celebration of digital content creation. It’s where digital culture takes center stage as the world’s leading digital creators, platform innovators, and their fans converge in one place. Fans make new friends, creators expand their reach, and groundbreaking industry exchanges happen here. It’s the magic of digital content and its creators in real life! The flagship VidCon Anaheim event hosted 55,000 people, 250 Featured Creators, and 80 brand exhibitors in 2024.FAN EXPO HQ, which runs VidCon, is a division of Informa, the world’s leading events company. Informa is listed on the London Stock Exchange and a member of the FTSE 100, with over 10,000 colleagues working in more than 30 countries. Together, we create opportunities for fans to explore and celebrate all things pop culture through operational excellence, fandom expertise, and out-of-this-world content.The Director of Creator Partnerships is responsible for leading the team tasked with initiating, developing, and extending the relationships between VidCon and the top digital content creators, musicians, and traditional celebrities plus their teams of managers and agents. The ideal candidate has deep connections in the online video communities in Los Angeles, New York, and London, with significant experience leading talent teams and managing digital native talent. A strong passion and love of all genres of online video and music with an understanding of the global talent landscape is a must.Primary Job Functions:Lead the talent and creator partnerships team, overseeing all talent relations aspects of all VidCon events including discovery, outreach, travel booking, and onsite hospitality.Build and maintain deep, strong, personal, and mutually beneficial relationships with top digital content creators and their agents, managers, and publicists.Remain at the forefront of the digital and pop culture talent landscape, identifying new and upcoming talent that should be included in VidCon’s talent roster.Collaborate with the Programming Team to identify talent and curate an experience that is valuable to each creator who attends the event.Oversee and direct all elements of event-based talent hospitality including bespoke white-glove travel and on-the-ground experiences for all talent.Expand on existing relationships between VidCon and agencies, management companies, record labels, etc., and establish new ones.Advocate for and on behalf of VIP talent relating to their VidCon guest experience.Refine and develop talent processes for all VidCons year over year.
