Lead Marketing Consultant - Credit Card Rewards and Benefits

Lead Marketing Consultant - Credit Card Rewards and Benefits

05 Apr 2024
California, Sanfrancisco, 94102 Sanfrancisco USA

Lead Marketing Consultant - Credit Card Rewards and Benefits

At Wells Fargo, we are looking for talented people who will put our customers at the center of everything we do. We are seeking candidates who embrace diversity, equity and inclusion in a workplace where everyone feels valued and inspired. Help us build a better Wells Fargo. It all begins with outstanding talent. It all begins with you.About this role:Wells Fargo is seeking a Benefits and Rewards Lead Marketing Consultant in Credit Card Marketing as part of Cards & Merchant Services. This individual contributor will lead the development of integrated marketing strategies across a variety of digital channels to increase wallet share for credit card customers. This individual will be responsible for managing campaigns in an agile environment.Learn more about the career areas and lines of business at wellsfargojobs.com .In this role, you will:

Develop marketing campaign strategies, in partnership with key product and business stakeholders, to drive card usage by increasing awareness and adoption of card features and benefits

Engage with cross-functional groups to create, plan, and execute a variety of marketing programs with broad impact

Optimize performance and drive financial outcomes by monitoring campaign results and creating a robust test and learn curriculum across campaigns

Provide vision, direction, and results to more experienced leadership on a routine basis

Operate with a risk and control mindset

Ensure adherence to legal, compliance, privacy regulations and policies related to marketing

Required Qualifications, US:

5+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

Marketing experience in a regulated industry, working closely with Legal and Compliance partners to market products in a manner that meets all regulatory standards

Experience in product management, business analysis, marketing, operations and/or strategic/consulting in a consumer oriented, technology dependent environment, in financial services or related industries

Deep understanding of card marketing channel best practices, compliance needs, marketing creative considerations, marketing execution and strong controls

Superior project management skills including the ability to handle multiple projects concurrently

Ability to think creatively and create strategies in "white space" environment

Ability to work and influence successfully within a matrix environment and build effective business partnerships with all levels of team members and stakeholders

Excellent verbal, written, and interpersonal communication skills

Experience working with changing priorities and deadlines

New product development experience

Creative services and marketing experience

Email marketing campaign experience

Knowledge and understanding of strategic planning and execution

Reporting experience, analytics experience

A BS/BA degree or higher in business, finance or marketing

Posting Locations:

Required location(s) for this position are listed above.

Candidate must reside within a reasonable commute to the site location.

This position is eligible for a hybrid schedule with at least 3 days per week in office.

Pay Range:

NY- New York City Pay Range: $115,900.00 - $206,100.00 Annual

Salary range is determined by location of the job.

Job posting may come down early due to volume of applicants.This position is not eligible for visa sponsorship.Pay Range$96,600.00 - $206,100.00BenefitsWells Fargo provides all eligible full- and part-time employees with a comprehensive set of benefits designed to protect their physical and financial health and to help them make the most of their financial future. Visit Benefits - Wells Fargo Careers for an overview of the following benefit plans and programs offered to employees.

401(k) Plan

Paid Time Off

Parental Leave

Critical Caregiving Leave

Discounts and Savings

Health Benefits

Commuter Benefits

Tuition Reimbursement

Scholarships for dependent children

Adoption Reimbursement

Posting End Date:11 Apr 2024 Job posting may come down early due to volume of applicants.We Value DiversityAt Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.Applicants with DisabilitiesTo request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .Drug and Alcohol PolicyWells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.Company: WELLS FARGO BANKReq Number: R-352386-6Updated: Wed Apr 03 00:00:00 UTC 2024Location: SAN FRANCISCO,California

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