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Job CategoryMarketingJob DetailsWe are looking for a strategic and creative Salesforce Solutions Marketer who can evangelize our Salesforce Customer 360 by business function and need. As a Solutions Marketer, for our Marketing buyer, you’ll drive cross-product enablement and adoption of Salesforce, collaborating closely with Product, Industry, Campaigns, Content, Digital, Partner and Event marketing. Solutions Marketing gathers customer and analyst insights to define top solutions for our Marketing line-of-business including; messaging, marketing strategies, sales enablement, and product roadmap influence, to bring the most impactful solutions to market. You will align customer pain points and market trends with how Salesforce solutions can uniquely address these top business initiates. If you love building and evangelizing compelling solution narratives that resonate with customers, engage industry experts and enable new sales opportunities - this is the role for you!RESPONSIBILITIES & IMPACT
Create and maintain buyer personas appropriate to target the Marketing business function
Develop, refine and evangelize our solutions by business function to drive greater market opportunity
Craft compelling messaging, customer presentations and how-to content
Define and measure top marketing content and channels by target audience.
Partner with Salesforce customers and partners to craft stories that showcase their innovative use of technologies
Collaborate with Digital, Campaigns, Content Strategy and Strategic Event teams on an integrated marketing plan
Partner with Sales and Partner teams to enable and distribute solution messaging and new success measurements.
Pitch ideas to further Salesforce's position as an innovator and leader in the cloud application and platform market
Partner with product teams to develop integrated solution offerings
Partner with PR to develop integrated product launches and announcements
Raise, develop, and drive breakthrough ideas that showcase Salesforce's products and core values at events
LEADERSHIP QUALITIES
Work Strategically — Define and and maintain our target buyer personas and the appropriate solutions mix to more effectively connect and differentiate with our target audiences.
Make Smart Decisions Analyzes and synthesizes broad, cross-business or cross-discipline information that leads to go-to-market breakthroughs or significant solution insights. Makes an impact.
Focus on Customer Success — Builds and maintains relationships with customers and sales; shapes enablement solutions that have significant positive impact on customers businesses. Help answer “how” each solution addresses a buyer pain point.
Drive Results Attacks everything with drive and energy with an eye on both the bottom line and customer success. Detail oriented, but versatile.
Collaborate & Communicate Across All Levels Work cross-functionally to drive success. Presents effectively 1:1, cross-Cloud and in Executive meetings. Gives others a voice.
REQUIRED SKILLS / EXPERIENCE
6+ years experience in product, solutions marketing at a high tech company, or similar. MBA a plus, but not required.
Demonstrated ability in product marketing, solution marketing, events and sales enablement, preferably with familiarity of Salesforce go-to-market
Dynamic, confident personality with ability to successfully define and drive project execution with minimal guidance amidst multiple priorities and goals.
Experience with business processes such as sales, ops, marketing, customer support, collaboration.
Proven track record of speaking in front of large internal, external, and global audiences.
Creative thinker that can generate innovative marketing ideas and lead a cross-functional team of stakeholders to drive execution.
Proven track record of crafting buyer centric positioning and thought leadership content.
Experience working with directly with sales teams and channel partners.
Hands-on ability to create a range of marketing assets, including viral on-message product demo videos and succinct slide pitch-decks.
Proven track record of launching and growing hit products.
Strong skills in communication, writing and ability to work well cross-functionally.
Exceptional team player with proven ability to lead through influence.
Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.
Posting StatementSalesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world. Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the “Most Admired Companies in the World” and one of the “100 Best Companies to Work For” eleven years in a row, and named “Innovator of the Decade” and one of the “World’s Most Innovative Companies” eight years in a row by Forbes.There are those who choose to work with the best and brightest. And then, there are those who want to do more than just a job. They are the ones improving lives, not only their careers. Having an impact now instead of later. Doing something that’s so much bigger than themselves, an industry, and their company. We believe everyone can be a Trailblazer. Join Salesforce and discover a future of new opportunities.
