Content Strategist

Content Strategist

Vacancy expired!

job summary:

• 5+ years of proven work experience in content marketing and SEO
• strong experience in enterprise CMS/li>
• Thorough knowledge of SEO and search engines
• Outstanding copywriting skills
• strong project management and team leadership skills
• Must have excellent verbal skills and strong presentation skills
• Must be comfortable multi-tasking many projects and tasks
• Analytical, numbers-oriented, quantitative by nature
• Familiarity with relevant tools (e.g. SEMrush, Hootsuite, HubSpot etc.) and web analytics tools (e.g. Google Analytics, etc.)
• BS/BA in Marketing, Business or related field

4-5 years of relevant marketing content experience

• 4+ years of developing and managing marketing campaigns and website content
• 4-year college degree in marketing or creative writing, business and/or marketing-related field
• Experience in international markets and languages is a strong plus

location: Santa Clara, California

job type: Permanent

salary: $80,000 - 95,000 per year

work hours: 8am to 4pm

education: Bachelors



responsibilities:

• Develop content strategies based on target audiences, writing, consumer-focused copywriting and define content needs for VisitorsCoverage for the best organic performance
• Identify existing content workflows, and opportunities for enhancements and efficiencies
• Oversee content development, ensuring that guidelines and SEO best practices are followed
• Conduct competitor analysis to identify gaps in our content coverage and areas of opportunity
• Collaborate with different teams in both the digital and traditional marketing space for consistent campaign strategy for all organic channels
• Measure, analyze and optimize content campaigns
• Knowledgeable of content marketing best practices
• Develop marketing focused content for website, newsletters, landing pages etc.
• Create copy for digital campaigns and other marketing campaigns
• Standardize and manage best practices for content marketing

qualifications:

• Experience level: Experienced
• Minimum 5 years of experience
• Education: Bachelors (required)

skills:

• Hootsuite
• HubSpot
• SEO
• CMS
• Marketing
• Google Analytics
• Content Management
• Content
• Content Strategist
• Content Development

For certain assignments, Covid-19 vaccination and/or testing may be required by Randstad's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Randstad representative for more information.



Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.



Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.



We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.