Description:Campaign execution:This associate will support marketing campaign execution by building and QAing product sets aligned with our marketing calendar. E.g.,
Seasonally and culturally relevant product sets (e.g., back to school/college/eye-popping inspo/ black history month etc.)
Ensure the product sets honor our marketing brand safety rules that vary by channel and partner and are relevant to the moment.
Confirm critical product data like price, availability, geographical variation, images, titles, descriptions are accurately represented in the feeds/product sets.
Ensure appropriate product categories can be marketed at scale (e.g., high profit GM, Style – Home, Fashion, Beauty, frequency drivers like local Food and Consumables).
Adeptly execute changes at a fast pace to maximize our marketing reach across a broad range of partners and surfaces (paid/organic social and social, video, CTV etc.).
Debug issues with manually generated marketing product sets, resolve them, and ensure ongoing application to marketing campaigns.
Ideal candidate:
Expert in partner product feed and campaign tools - GMC, Meta Catalog Manager, Catalog manager in TikTok (TTAM), Pinterest etc.
Understands the place of product data in amplifying the company as a digital GM destination and sensitive to cultural relevance within campaign context.
Collaborative and comfortable executing in a fast-paced environment where needs and contexts evolve quickly.
Comfortable with parsing through massive and complex product data and attributes.
Skills:Program management, Project management, cross functional teams, seo, ecommerce, technical project management, campaign management, marketing campaign, marketing analysis, jira, confluence, data analysis, data, digital marketingAdditional Skills & Qualifications:Brand safety and voice:
Work with marketers to determine and execute rules that ensure brand safe social/CRM marketing.
Seek guidance from marketing leadership on any ambiguities in how products align with our brand position before rule execution.
Ensure our feed rules do not override key brand safety protections/gateways.
Experience Level:Expert LevelEligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: § Medical, dental & vision § Critical Illness, Accident, and Hospital § 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available § Life Insurance (Voluntary Life & AD&D for the employee and dependents) § Short and long-term disability § Health Spending Account (HSA) § Transportation benefits § Employee Assistance Program § Time Off/Leave (PTO, Vacation or Sick Leave) About TEKsystems: We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
