Digital Media Specialist Responsibilities:Working closely with senior management to develop a strategy for integrated media campaigns.Assisting digital and social media, public relations, and creative teams to select the appropriate media for their projects across different media platforms.Scheduling placement of content on digital media platforms.Improving the brand's awareness using digital media channels such as Youtube, Instagram, and Facebook.Creating content for digital media platforms according to platform guidelines.Writing content for search engine optimization.Ensuring brand consistency across all digital media channels.Keeping the online media library up-to-date.Monitoring impact and return on investment of digital marketing campaigns.Remaining up-to-date with the latest digital media trends and design technology available.
