Copywriter

Copywriter

04 Nov 2024
Georgia, Atlanta, 30301 Atlanta USA

Copywriter

Description Job Description: Copywriter (Finance Focus)Position Overview:We are seeking a skilled Copywriter with extensive experience in the finance industry, particularly knowledgeable about self-service ATMs, cash trends, payments, and financial inclusion. The ideal candidate will have a proven track record of producing both long-form and short-form content, with the ability to craft research-based and promotional copy. Experience in fintech, B2B SaaS, or tech companies is highly desirable. This role requires the ability to efficiently manage and deliver multiple writing projects across various communication channels, ensuring consistency and alignment with the organization's voice and goals.Key Responsibilities:

Content Creation: Develop engaging and informative content, including blogs, brochures, infographics, sales collateral, case studies, eBooks, and press releases.

SEO and Competitor Research: Conduct SEO and competitor analysis to optimize content and ensure it aligns with industry trends.

Thought Leadership: Produce thought leadership pieces, including interviews and articles that position the organization as a leader in the financial space.

Website and Social Media Copy: Audit, analyze, and create content for websites, social media platforms, and paid media campaigns.

Internal & External Communications: Craft presentations, email campaigns, scripts for videos and podcasts, and other materials for internal and external audiences.

Event Support: Develop content for events and conferences, including promotional materials and event-related communications.

Content Editing & Prooing: Ensure all content is error-free, aligns with brand guidelines, and is tailored for the target audience.

Collaboration: Work closely with marketing, sales, product, and leadership teams to align content strategies with business goals.

Preferred Skills and Qualifications:

In-depth financial knowledge, particularly in self-service ATM industry, cash trends, payments, and financial inclusion.

Experience in fintech, B2B SaaS, or technology companies.

Strong project management skills with the ability to handle multiple tasks and meet tight deadlines.

Excellent written and verbal communication skills with a keen eye for detail.

Proficiency in SEO best practices and content optimization.

Requirements

Toolbox:

Adobe Creative Cloud (CC)

Workfront

Figma

Microsoft Office

Asana

Benefits:

Opportunity to contribute to impactful projects in the finance and technology sectors.

Collaborative and innovative work environment.

Professional growth and development opportunities.

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .

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