Senior Communications Professional, Social Media

Senior Communications Professional, Social Media

16 Sep 2024
Georgia, Atlanta, 30301 Atlanta USA

Senior Communications Professional, Social Media

Become a part of our caring community and help us put health firstHumana's Corporate Communications organization is seeking a Senior Corporate Communications Professional, Enterprise Social Media, to join the Content and Channels Team. This team develops compelling content for digital and owned communications channels across multiple key audiences. This content is directly tied to company strategy and business priorities, often bringing human care to life and illustrating the actions we take to put health first. This is a nationwide remote role that will primarily operate on Central and Eastern Standard Time.As the Senior Corporate Communications Professional, you will develop and coordinate lines of communication outside the organization and execute communications initiatives that support the company strategy and business priorities. You will develop compelling content and communications programs that drive action and engagement, demonstrating exceptional writing, editing and multimedia creation for digital and owned communications channels. Additionally, you will serve as a strategic consultant and work with the Corporate Communications team and key business partners to craft and implement high-impact communications.Key Role Functions

Supports the development of enterprise social media and owned channel strategy and content

Handles the content approval process and publishing of enterprise social media content

Plans and writes content for employee advocacy program on social media, and works with internal communications teammates to promote program

Works closely with Digital Editor to maintain social media and owned channel editorial calendar, and supports quarterly enterprise social media via topic and messaging research

Handles all requests for supportive social media posts with assistance of Digital Editor

Maintains video channels, including video upload process

Co-owns Content and Channel Team content approval processes

Coordinates with social media peers across Humana

Contributes to high-level, departmental editorial calendar and uses existing tools to keep teammates informed on content development

Uses data and analytics to guide communications plans and strategies, identifying and deploying the tactics that make the biggest impact

Act as a steward for Humana's brand and uphold it in communications products and tactics

Connect with cross-functional business partners to build and maintain a communications strategy and curate content that is meaningful to key audiences and initiatives

Work with Corporate Communications leadership and other communications to improve communications effectiveness, measurement and process

To be successful in this role, you will have the demonstrated ability to independently plan, lead and implement a variety of comms projects for different stakeholders. You will possess the ability to work under tight deadlines, multitask and deliver quality work under pressure as well as being proactive, flexible and always seeking improvement and positive change.Use your skills to make an impactRequired Qualifications

Bachelor's degree or higher in communications, public relations or related field

5+ years of social media communications or public relations experience with proven expertise in developing communications strategies that drive results

Expertise in writing and developing content for social media channels that may require independent research and a high level of inter-team coordination

Advanced skills using O365 suite, including Teams and SharePoint, as well as Adobe Express and Sprinklr or other social media publishing tools

Ability to manage communications campaigns, ranging in size and scope, from concept to delivery

Passion for emerging technology and enthusiasm for engaging, interactive communications

Adept at data and analytics to drive content and channel decisions

Exceptional written communications skills and deep experience as a content creator

Foster an open, inclusive and diverse community at Humana

Must be able to primarily operate on Central or Eastern Standard Time business hours

Additional Information/RequirementsTo ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:

At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested

Satellite, cellular and microwave connection can be used only if approved by leadership

Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.

Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security-both today and in the future, including:

Health benefits effective day 1

Paid time off, holidays, volunteer time and jury duty pay

Recognition pay

401(k) retirement savings plan with employer match

Tuition assistance

Scholarships for eligible dependents

Parental and caregiver leave

Employee charity matching program

Network Resource Groups (NRGs)

Career development opportunities

Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana's secure website.Scheduled Weekly Hours40Pay RangeThe compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$76,800 - $105,800 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.Description of BenefitsHumana, Inc. and its affiliated subsidiaries (collectively, 'Humana') offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.About usHumana Inc. (NYSE: HUM) is committed to putting health first - for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health - delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.Equal Opportunity EmployerIt is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or veteran status. It is also the policy of Humana to take affirmative action to employ and to advance in employment, all persons regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=HumanaWebsite.

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