Director of Marketing/ Clinical Liaison This position coordinates and enhances the facility’s inquiry, admission, and marketing process. Conducting on-site evaluations of patient referrals and complete daily sales calls on target market and referrals Director of Marketing/Clinical Liaison Job Description : Outside facility role. This position requires travel to various hospitals, alfs, physician offices etc. This role is not internal · Takes inquiry calls from hospitals, families, etc · Clinically review of referrals and conducting onsite visits · Maintaining and growing relationships with hospital case managers/dc planners/social workers · Identifying needs of the patients/families and directing referrals to facilities. · Identifying needs of the target market and represent the facilities at community partner meetings · Ensures responses to inquiries are handled properly, timely, and with appropriate follow-up. · Demonstrate a sense of urgency regarding census/premium mix enhancement and management. · Serves as a member of the marketing team to enhance resident and community relations. · Assist in maintaining a database of medical contacts/community resources. · Assists with bringing physicians on board · Maintain/create relationships with local alfs, group homes, etc · Creates new promotional items ideas to aid in the increase of referrals · Follows up on all hospitalized patients to ensure they return to the snf an Equal Opportunity Employer
