Contract roles are geared toward independent professionals interested in temporary or project-based work.Sia Title: Independent Contractor (1099)Project Title: Associate Director, Paid Media & Growth —ContractProject Length: 6 monthsProject Hours:  up to 30 hrs a week (MUST BE AVAILABLE DURING BUSINESS HOURS 9-5PM EST)Fixed Fee Range: $100-125 an hour equivalent. This is a fixed-fee project, not an hourly engagement. Final compensation will be determined based on experience, skills and agreed-upon scope and monthly deliverables rather than tracked hours. Location: New York, NY or RemoteAs Associate Director of Paid Media & Growth, you will drive growth across paid for several clients in SiaX/Ready Set Rocket’s portfolio — owning strategy and execution across Paid Search (Google, Bing) and Paid Social (Meta, TikTok, YouTube), with oversight of programmatic, and bridging into adjacent growth levers like CRO, landing page optimization, and measurement. This is a hands-on-keys role for a senior practitioner who is still in-platform regularly — building, launching, optimizing, and reporting on campaigns themselves — while collaborating with and providing top-level direction for our Paid Media team.  You'll report to the Senior Director of Paid Media and partner cross-functionally with creative and analytics teams, as well as senior client stakeholders to translate performance into clear growth narratives, budgets, forecasts, and roadmaps that connect spend to business outcomes. This is a freelance role covering parental leave, with potential to convert to full-time pending business needs. Your Impact Own day-to-day strategy and management oversight across channels including Paid Search (Google, Bing) and Paid Social (Meta, TikTok, YouTube) for a portfolio of B2C and B2B clients — directly building, launching, optimizing, and reporting on campaigns in-platform, with oversight of programmatic activity executed by a dedicated in-house lead. Collaborate with the Creative Performance and Creative teams to brief, test, and adapt messaging and creative for the US and international markets which may include broader North America, Africa, LATAM, EU, and APAC. Serve as a senior client-facing voice: present strategies, account growth narratives, and forecasts to senior client stakeholders. Set clear expectations when strategy shifts are required, before, during, and after execution. Develop growth roadmaps that sequence channel investment across paid, identify new acquisition and LTV opportunities, and partner with CRO and analytics to connect paid into landing page and on-site conversion improvements across the funnel. Drive forecasting, budget reconciliation, and scenario planning to inform investment decisions and anticipate performance against KPIs. Lead the team on attribution, measurement frameworks, and testing programs that connect paid media to business outcomes. Stay ahead of platform changes, attribution shifts, and martech innovation, including AI tools, applying best practices across the portfolio. What Success Looks Like Campaigns meet or exceed KPI, ROI, and budget pacing targets across domestic and international markets, with consistent month-over-month learning and optimization. Clients view you as a trusted senior partner — performance stories are executive-ready, forecasts are credible, and strategy changes are explained in business terms with expectations set in advance. Channels are managed cleanly and rigorously in-platform, with a tight feedback loop between hands-on execution and strategic decisions. Growth roadmaps align internal teams and clients around shared priorities, accelerating cross-functional execution and scaling progress. Forecasts, scenario plans, and performance reports anticipate challenges and opportunities, maintaining stakeholder confidence through periods of change.  
