About ETS:For more than 75 years, we have amplified products and services based rigorous research and our belief in the power of learning. Driven by our mission to advance quality and equity in education, ETS provides learning solutions, pioneering research and trusted assessments that help guide learners around the world on their path to new possibilities.Our portfolio of trusted measures includeTOEFL®, TOEIC®, GRE® and Praxis® . Along with research, development and innovation that explores new frontiers in learning and measurement our educational measurement solutions and research contribute to the development of new methods and tools, inform important dialogue with education policymakers, and shed light on critical issues and potential solutions - all with the aim of creating a world where all learners can improve their lives through education.With new senior leadership at the helm, ETS aims to continue changing the lives of all learners as we expand our organization's global footprint. Our goal is to remain at the forefront of assessment and measurement efficacy within the education and ed tech space as it continues to grow and evolve.Position SummaryWe are looking for an experienced communications executive to join our team. This role is responsible for building enterprise thought leadership strategies and elevating executive thought leaders through a variety of tactics including speaking opportunities, owned content, and social media. This role will also align internal and external communication programs with the aim of strengthening our reputation and establishing our organization as a leading voice in the industry.This position requires visionary thinking and a collaborative approach, connecting the internal communications, public relations, marketing, and content teams to ensure a cohesive and compelling story about ETS is being delivered to our target audiences globally. The role will proactively identify and act on opportunities to create positive customer engagement and publicity using various platforms and leveraging ETS expert voices while staying abreast of industry trends, competitor activities, and emerging issues.The Executive Director provides marketing, communications, and business expertise as well as strategic, solutions-oriented counsel to leadership, internal stakeholders, and cross-functional partners - internally and among global, regional, and key local partners and subsidiaries. This position also requires expert management of agency and consultant resources. Executive Director reports to the Global Head of Enterprise Communications.Responsibilities
Deliver data-driven thought leadership programs aligned with the organization’s goals and objectives to drive business growth and improved reputations for ETS.
Build a strategy and best practices to establish ETS executives as relevant thought leaders on subjects that will drive business results.
Lead the development and delivery of executive thought leadership content including but not limited to owned newsletters, podcasts, video casts, social media content, and speeches.
Leverage measurement and listening tools to ensure that the ETS voice is resonating with the consumer and in line with market insight.
Drive innovation in thought leadership by generating new ideas, concepts, and frameworks that challenge conventional thinking and provide unique insights to stakeholders.
Establish metrics to measure the effectiveness of thought leadership programs.
Building Brand Ambassadors
Working in collaboration with Internal communications, to socialize, energize, and train staff on corporate messaging so ETS staff speak with one voice.
Manage the communication needs and opportunities across ETS outside US offices.
Financial Management
Manage external agency budgets, contracts, and scopes for global communications programs.
Deliver recommendations for new resources that enable efficiency and improved performance of the ETS communications work.
Collaboration and Talent Management
Foster a high-performance environment and culture of collaboration, strategic thinking, and business innovation.
Develop communications and marketing talent through project leadership and people management.
Provide leadership and guidance to members of the team.
Adhere to ethical standards and comply with the laws and regulations applicable to your job function.
Education
Bachelor’s degree in business, marketing, communications, or relevant field.
Experience
10 years of business/marketing experience are required or an equivalent combination of education and experience from which comparable knowledge and abilities can be acquired is necessary.
Other Requirements (Specialized skill sets, behavioral/technical):
Demonstrated track record in identifying winning consumer insights, growth opportunities, and priorities.
Experience working with R&D, Market Research, Advertising and Public Relations Agencies, Finance, Legal, Project Management and Program staff.
Experience working with global partners.
Strong collaboration and excellent written and verbal communication skills.
Strong organizational skills and attention to detail.
Demonstrated ability to influence cross-functional teams and senior leadership to impact decision-making.
Demonstrated leadership experience and ability to influence alignment to execute against strategic growth plans.
Ability to think analytically and strategically to understand complex or ambiguous problems or issues.
Ability to coach and mentor members of the team.
Marketing or corporate communications experience with demonstrable project management skills.
Ability to understand industry trends and market insights to make informed decisions.
Financial management skills to effectively and efficiently manage resources.
#LI-NK1#LI-HYBRIDETS believes in a Total Rewards philosophy for our employees, and they include:
Health, Vision, Dental insurance plans to choose from
Generous continuous learning support, from individual learning grants to up to 6 classes a year for tuition reimbursement as well as on-line learning access!
Generous PTO and vacation time to balance your work and life
Additional 8 hours of PTO for volunteer work
Retirement plan (401(a)) and traditional Roth (403b) with company contribution
Commuter Benefits, Pet Insurance, 1 year subscription to Calm App
ETS is mission driven and action oriented
Diversity, equity, inclusion, and belonging is at the forefront of the ETS employee's daily work. To further foster an inclusive environment ETS is home to a wide variety of Affinity groups that celebrate the diversity of our talented employees.
How about cultivating growth, innovation, and continuous transformation for the next generation of rising professionals as leaders? ETS offers multiple Business Resource Groups (BRG) for you!
Are you passionate about volunteering and being active in your career and community? ETS offers our Center for Advocacy & Philanthropy (CAAP) where we encourage ETS employees to become active volunteers in their communities and schools through the ETS Cares Giving Campaign. Our employees can support any 501c3 or eligible charity of their choice.
ETS is an Equal Opportunity Employer comprised of people with different experiences, strengths, and backgrounds who share a passion for advancing quality and equity in education. We are dedicated to building teams that reflect the various backgrounds, experiences, and identities of those we serve. The Talent Acquisition team strives to ensure candidates enjoy a fair and equitable hiring process. We believe our differences empower us to be a better team, making better decisions and delivering better results.
