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We’ve got a pretty good thing going on here at OpenMarket. We’ve been in a leader in enterprise mobile messaging since the early 2000s. It’s a market space with constant change, so every day we push ourselves to find new ways to help companies make their customers’ lives easier. We innovate. We analyze. We adjust. We keep pushing the envelope. And that’s why some of the world’s biggest, most customer-obsessed brands choose to work with us.Enterprise mobile messaging is full of opportunity for innovation and growth. We hope you’ll consider joining us to help design and deliver mobile messaging solutions that sizzle with creativity, utility, and durability.We are a global company and we serve customers in different vertical markets in countries all around the world. Our employees (we call ourselves “OMies”) work from offices in Seattle and Detroit, London, Pune, and Sydney, and from home offices in many locations across the US, UK, Europe and Asia. (Note: During COVID-19 most of us are working from home.) Success comes from our culture, diversity and dynamic global team so we value people who are authentic, take ownership, and deliver together. Does this sound like you?We are looking for an experienced Product Marketer to support and manage Go-To-Market (GTM) activities for our newest product: Indigo. It’s a SaaS-based suite of services that let businesses communicate with their customers over multiple mobile channels like SMS, MMS, RCS, and more. In this role you’ll be responsible for working cross-functionally to deliver a holistic and effective GTM. This is a key role that requires the right balance of strategic and creative thinking with a strong roll-up your sleeves and 'get it done' mentality. This is a high visibility role focused on a central part of our growth strategy.
Coordinate the GTM activities and readiness for our products and services.
Support product positioning and messaging.
Partner with stakeholders in Product Management, Marketing, Operations, & Sales to ensure alignment and successful product launch.
Be a strong voice representing the Indigo value proposition and positioning across all conversations and projects.
As a subject matter expert on product positioning, present to audiences at meetings & webinars.
Be an expert in all things competitive and be the go-to source for competitive positioning & battlecards.
Support the OpenMarket Sales team with demos, presentations and product knowledge.
Help to build/develop customer and sales-oriented content for go-to-market activities, e.g. customer decks, playbooks, positioning frameworks, FAQs, etc.
3+ years of experience working in product marketing, product management or equivalent experience.
Familiarity with SaaS, enterprise software and services trends, pricing and buying patterns.
Experience partnering across functional teams.
Experience creating go-to-market strategies and driving understanding of key benefits, target customers, and product positioning.
Ability to create a bill of materials and organize a go-to-market strategy.
Experience with competitive analysis and positioning.
Strong communication and presentation skills, with the ability to explain solutions, provide alternatives, collaborate with others, escalate as needed, and have difficult conversations.
You’ve worked in Mobile Messaging, CPaaS, Digital Customer Service, or Digital Marketing.
You’ve worked on enterprise software pricing strategies.
You’ve launched a subscription-based SaaS product.
Bachelor’s degree or equivalent work experience.
You love being a part of a small, dynamic, and agile team that encourages you to learn and grow.
You desire to work with some of the world’s top brands.
You love finding solutions to interesting problems and figuring out how things work.
You welcome having autonomy with complex tasks.
You are passionate about using your experience and expertise to inspire the team.
This role will be based in our Seattle office. Some travel may be expected but minimal.OpenMarket embraces diversity and is an equal opportunity (EEO) employer. Employment in this position may be contingent upon successful completion of a criminal and/or credit background investigation.Job ID: 2020-1340 External Company URL: https://www.openmarket.com/ Street: 300 Elliott Avenue West
