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The Senior Manager,Product Marketing, Digital Media Solutions/Adtech will play a critical role within the Epsilon Digital Media Solutions organization, focused on GTM strategy, positioning and sales enablement of our programmatic digital media solutions. This person will be the expert on what performance-minded marketers care about – goals and challenges, how they buy and their buying criteria, as well as the market and competitive set. They will transfer that knowledge to develop strategic go-to-market plans, differentiated positioning and value propositions, go-to-market plans, sales enablement and thought leadership content. This person must have a strong understanding of digital advertising and the technology it runs off of, a marketing mindset and the ability to distill complex ideas into tangible, easily understood concepts that resonate with target customers.
This role will regularly engage with key stakeholders in Product, Sales, and the Senior Leadership Team to ensure messaging and GTM strategy is aligned with a cohesive, differentiated and client-centric narrative across Epsilon as well as broader Publicis organization. The role is primarily focused on the U.S. market, but also supports Epsilon’s and Publicis’ global teams and clients as needed.
Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.
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