Come help lead the strategy for Owala—the fastest growing hydration brand in the country. As a Brand Marketing Associate, you will help create purpose-driven brand/channel strategies and partner with experts across the 4Ps to assess, evaluate and execute strategies.Responsibilities:Create purpose-driven brand/channel strategies for brands that drive significant and sustainable brand growthLead strategy execution of brand building, innovation, and/or business model ideas to hit financial and volume targets in collaboration with cross-functional teamCollaborate with experts across 4Ps to assess and evaluate solutions, orchestrate annual plan, and ensure execution across 4Ps is consistent with brand foundationUnderstand consumers and work with data to unlock key business insights for product innovation and marketing messagingOversee demand planning to forecast by applying business insightsLead commercialization of product initiatives that deliver annual brand planPartner with Sales to create compelling stories to profitably win with key customers
