Under the direction of the Senior Account Director, the Senior Account Manager, has primary responsibility for helping and managing specific Account Services activities for assigned clients, including developing and executing strategies to grow revenue that meets and exceeds assigned objectives including, client development, and retention. This individual is also responsible for developing compelling briefs and Statements of Work (SOW) to guide internal team members and to leading internal cross-functional core teams and clients on the strategic and tactical plan, design, and execution of innovative pharmaceutical advertising and marketing initiatives. In addition, the Manager understands client challenges and leads internal and external core teams to conceptualize, design, and deliver novel solutions for clients’ needs in a manner consistent with the values and reputation of Synchrony. Accountabilities include assigned client development, relationships, and satisfaction, and the overall strategy, development, and execution of assigned Accounts Services activities. Job DutiesPrimary responsibilities include:Develop and execute strategies to grow revenue that meets and exceeds assigned objectives, including client development, retention, organic growth, and annual planningEnsure that existing client revenue goals are achievedLead the development, presentation, and selling of high-quality deliverablesMonitor industry and therapeutic area and best practices and advances to ensure that Synchrony and our clients are at the cutting edge or leading the field.Partner with Medical to provide best-in-class strategy and strategically-aligned supportActively participate in client presentations, selling and defending the agency's point of viewStrong scientific and clinical skills and experiencesRepresent the organization in an appropriate mannerSupport the Senior Account Director in new business efforts with potential clientsSupport the development and implementation of new business development opportunities as requested by the Senior Account DirectorSupport the Senior Account Director in the creation and submission of RFPs, proposals (proposal writing is required), and pitch decksDay to day lead for the internal cross-functional core teams and clients on the strategic and tactical plan, design, and execution of innovative pharmaceutical advertising and marketing initiativesDemonstrated ability to manage key constituent relationships with over 2 million dollars of businessAttend client meetings, conference call and live, and clearly and effectively communicate key learnings and action items to the team and clientManage client strategy and objectives in balance with needs of internal team and organizationInitiate projects and serve as internal “project owner” or “project champion”Lead effort to define project strategic objectives and budget, including completion of Strategic Brief (when applicable), Project Brief, and all SOWsLead kickoff meeting with clients, vendors, and/or key opinion leadersReview all deliverables to ensure project objectives, quality standards, and client expectations are being met and that project supports overarching strategyMonitor and manage assigned activities to ensure timely delivery of products and servicesEnsure all content/messaging and design is consistent with product strategy, communications objectives, and client expectationsResolve conflict and celebrate success; set clear team priorities; explain client/brand objectives and strategies; define success in terms of the whole teamBe a positive force for enhancing the work culture, consensus-building, and internal communicationsManage the budgets (eg, forecast, expenses, accruals) for individual projectsDevelop client(s) SOWs or project initiation forms (PIFs) independentlyMonitor budget and hours, and communicate financial details and changes in scope
to client and management. Partner with client to resolve any financial issues.Verify that billing schedule milestones are communicated to FinanceKey CompetenciesEffective interpersonal skills, with a strong focus on account services, strategic marketing/advertising and businesses processesAbility to manage outcomes to win-win resolutionAbility to present ideas and supporting rationale to internal and external teams in an effective mannerA well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skillsEffective leadership skills with a strong focus on account services, strategic advertising/marketing, and businesses processesHigh level of integrity, confidentiality, and accountabilityDemonstrated ability to manage key constituent relationshipsAble to identify key issues; creatively and strategically overcome challenges or obstaclesEffective attention to detail and a high degree of accuracyExcellent analytical thinking, planning, prioritization, and execution skillsStrong marketing and advertising skills and experiencesExpert communicator both verbally and in writingStrong presentation and persuasion skills: Can develop a clear point of view and tell a meaningful "story"; is effective in a variety of settings and group sizes with clients, peers, subordinates, and management; confidently expresses both data/facts, plus more controversial topics; commands attention and can manage group dynamics
